Entertainment is the best advertising.

Poker school.

A big area of growth in the online casino business is, without a doubt, poker rooms. When I say "poker", I mean the type of poker played at a table with others, not video poker, although as you'll see they both have a lot in common, not the least of which is the fact that a player can gain an advantage if the conditions are right and you know what you're doing. Perhaps you've played some poker at home with friends or have given it a go at a brick-and-mortar casino or even on-line. I have done all of them, although not extensively, especially when it comes to playing in the poker rooms at the casinos near me. The big drawback for me has been that "live" games are slow, there are a bunch of rules that I'm unfamiliar with (stuff like "no 'string' bets", "don't splash your chips", etc.) and I'm not one for looking my opponent in the eye whilst I try to take their $$$. Of course, I sort of do that when playing Blackjack, but I really don't consider the dealer my "opponent." He or she is just an employee of the casino, which is my real opponent and, truth be told, most Blackjack dealers are rooting for me to win because then I might tip them.